||Create a Unified Diabetes DPG Brand
|Create a unified brand for Diabetes DPG leveraging the new mission, vision, strategic plan, and potentially name which allows for the evaluation of existing and potentially new programs for Diabetes DPG through informed decision making.
||Short Term (0-6 months)
||Mid-Term (7-12 months)
||Long Term (1-3 years)
|Create a communication plan that utilizes social media and regularly highlights Diabetes DPG benefits in an engaging way. Be sure to leverage existing Academy resources and posts.
||Create a consistent, eye-catching brand, utilized across all communication platforms, in order to increase visual recognition and professionalism of Diabetes DPG.
||Create branded tools, resources, and support to all members who are leaders in diabetes nutrition. The use of these branded tools improves the overall perception of Diabetes DPG, as well as empowers members as they interact with people affected by diabetes.
|Diabetes DPG Lead: Communications and Social Media Chairs
||Diabetes DPG Lead: Communications Chair, Electronics, and Social Media Chair
||Diabetes DPG Lead: Communications and Prof Development
|Increase website traffic through better utilization of the calendar function, integrated social media posts, and regularly updated content.
||Explore the potential of a Diabetes DPG app where members can access benefits on the go.
||Explore the feasibility of state/regional coordinators through a pilot program. Identify the goals of this program, establish new volunteer position descriptions, allocate funding, and create a plan for new volunteers to follow. Consult with existing programs such as VN, ON, and DIFM DPGs for guidance and resources.
|Diabetes DPG Lead: Electronics Chair
||Diabetes DPG Lead: Electronics Chair
||Diabetes DPG Lead: Chair-Elect
|Ensure that all communication is properly branded, and evaluate the effectiveness of things such as titles, format, content, etc. This include OTCE, Newsflash, eblast, webinars, website, and social media.
||Leverage committee and volunteer knowledge to solicit feedback and input from members to evaluate current offerings and make adjustments, changes, and additions as necessary.
||Explore the feasibility of reinstating mentoring. Be sure to address the challenges of the last program (lack of mentors), and explore unique ways to bring experience to young members such as tweetups, webinar panels/google hangouts, Facebook live Ask Me Anything (AMA), podcasts, etc. Engage with students and professors for ideas of successful programs they’ve seen, and ensure Diabetes DPG is meeting students’ needs.
|Diabetes DPG Lead: Communications Chair
||Diabetes DPG Lead: Membership Chair
||Diabetes DPG Lead: Chair-Elect, Membership and Professional Development Chair
||Explore the need for increased volunteer support (i.e. PR Chair, Marketing Chair)
||Diabetes DPG Lead: Chairs